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Primarily Color
Exhibition: December 1 - 12, 2015 12:00pm
Opening Reception: December 3, 2015 6:00pm
Atlantic Gallery
548 West 28th Street Suite #540
New York, NY, 10001
Juror: PWP Exhibition Committee

The title for our December exhibition at the Atlantic Gallery in Chelsea is Primarily Color.

Let color tell the story. Color, by definition, is present in every color photograph but it is not always what the image is primarily about. When one first looks at a photograph, something in particular usually grabs the viewer’s attention. It may be light and shadow, texture, content or composition. In this show, it is color that takes center stage.

There are various ways in which color can be paramount in a photograph. It can define a mood and elicit an emotion from the viewer. It can highlight or isolate a particular subject. And, by fanciful alteration or exaggeration, color can turn the ordinary into something magical.

For this show, we are looking for images that are defined by their exceptional or unusual use of color.

Like last year, this exhibition is a small works show. Because this exhibition is taking place during the holiday season, PWP wishes to encourage sales by creating these smaller works and pricing them accordingly. Each photographer will determine her own sale price.